DigiScents
This article was originally published in The Rose Sheet
Executive Summary
Fragrance suppliers Givaudan and Quest make strategic investment in pioneering scent technology firm, Oakland, Calif. company announces. Deal gives fragrance firms equity stake in DigiScents and status as "preferred fragrance suppliers." Investment amount was undisclosed. DigiScents has developed hardware and software platform to incorporate fragrance into various media forms, allowing consumers to experience "scented" movies, music and games
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