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Lipstick sampling technology

Executive Summary

Arcade Marketing BeautiPak Lip Makeup Sampler is new sampling vehicle for direct-sell, in-store handout cards and GWP promotions, Arcade says. Lipstick sampling vehicle combines single lipstick application in one well with lipstick applicator in another. Peel open technology is designed to offer trial of many lipstick formulas and shades, Arcade adds, noting BeautiPak can be produced as single units or in perforated sheets of two, three and six units...
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