Nu Skin Dividends Marks Direct-Seller’s Men’s Grooming Foray
This article was originally published in The Rose Sheet
Executive Summary
Nu Skin is venturing into the men's grooming category with the launch of Dividends skin care. Rolling out now, Dividends is expected to capitalize on Nu Skin's strong male customer base, which currently comprises about 40% of the firm's business, the direct-seller said
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