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Hair Care In Brief

Executive Summary

Garnier Nutrisse spokesmodel: Colombian soap opera actress Danna Garcia, Garnier Nutrisse's first Latina spokesperson, is appearing in 30-second TV spots and print ads in March books, L'Oréal division says. Ad campaign, called Completely in Love, or Completamente Enamorada, features Garcia in hair color Almond Crème #70, a dark natural blonde. "Danna possesses a natural radiance and spirited style that is a perfect match with the Garnier brand," according to the company. Garcia joins Garnier Nutrisse spokesmodel Sarah Jessica Parker, who will appear in new ads for the brand breaking in May (1"The Rose Sheet" Feb. 27, 2006, p. 7)...
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