Walmart Redoing Beauty Aisles, Dressing Up Selection To Engage Shoppers
This article was originally published in The Rose Sheet
Executive Summary
To better serve female shoppers in the beauty department, Walmart is reorganizing its aisles with a more compelling product presentation, increased communication and technology that enables women to make smarter product choices.
You may also be interested in...
Value, Generics Cited As Draws For Walmart Beauty Shoppers
Women across demographics are shopping for personal-care and beauty products at Walmart - and are proud of it - with value foremost among their priorities
Kmart Remakes Beauty Department, Touts Variety Of Selection
In the next six to 12 months, Kmart plans to give a "much-needed refresh" to the beauty departments in a number of its top-performing stores
Beauty Packaging Producers: July Marks Registration Deadline With PRO In Three States
Companies considered producers of single-use packaging in Oregon, Colorado and California must register with Circular Action Alliance, the leading (and currently only) producer responsibility organization, by 1 July 2024 under new state recycling laws.